Video blogs can help you build connections with your blog visitors. However, it is hard to gain an audience for a video blog. People will not visit your blog if they don’t know that it exists.
How do you promote a video blog? Use search engine optimization, guest posting, social media marketing, and even email marketing.
Successful video blogs make a lot of money. If you want to make money with your video blog, create and post informative videos regularly. Focus on a topic you love because you will spend a lot of time creating videos. If you love your topic, you will enjoy creating videos. The quality of videos will never reduce.
The following are the best ways for promoting a video blog.
Run a Video Campaign on Social Media
Offering something for free is the easiest way of driving people to your blog. Use social media to spread the word about your giveaway. People love free content. And they are eager to share free content with their friends. Therefore, a lot of people will visit your video blog to get the free giveaway.
A giveaway can be a short video training or tutorial. Do not hide the giveaway on your landing page. Make sure it easier for the people to download it. If the giveaway is top notch, most of the people who will get it will become your loyal blog visitors. They will always come back for more content.
Add Share Buttons
Add share buttons to your blog videos. People use different social media platforms. So, make sure that your videos can be easily shared on these platforms. People share videos that are informative and entertaining. Therefore, they will share your videos if they love them.
Do not be afraid to ask people to share your videos. There are people who are ready to spread the word. They will share your videos if you ask them.
Use Email Marketing
People love videos. Emails that contain the word video in the subject line have high open rates and click-through rates. Want to boosts the engagement of your emails? Add a video thumbnail. It is easy and free to incorporate videos into an email marketing campaign. Do not send promotional email all the time. Send quality content if you don’t want people to unsubscribe from your email list.
Participate in Online Communities
There are so many online communities. Search for the top online communities in your industry. Join these communities and engage with other members. Be active and helpful.
Answer all the questions in these communities. Let the users know that you are expert. Share your videos regularly, especially if the videos answer the questions that are asked. Videos will help these users in an engaging manner.
Use Blog Comments
There are several online tools that can help you find the most popular blogs in your niche. Use these tools to find the best blogs. Visit these blogs and read their content.
Leave a valuable, informed, and interesting comment on these blogs. Your comments should show that you are an expert in your field. Leaving great blog comments will help you build a good reputation so a lot of people will visit your video blog.
Join the best forums in your niche. Forums allow their users to add their website’s link on their profiles. Therefore, spend more time creating a good profile on these forums. Use the profile to sell yourself as an expert in your field. You can mention about your achievements in your profile.
Use Guest Blogging
Successful bloggers have very big blogs. So, they need quality content regularly. Reach out to these bloggers. Guest blog on blogs that are relevant to your video blog.
For example, if your video blog is about gardening, guest post on blogs that are centered around gardening. This is important because you want to generate targeted traffic to your video blog.
If given a chance to write a guest post, write a quality guest post. Do not skim on this. A good guest post on one big blog can help you land more guest posting opportunities.
Podcasts are more popular these days because a lot of people love listening to podcasts. So, look for the top podcasts in your niche. Find out if the hosts of these podcasts are looking for new contributors. Some of these hosts will host you on their podcast.
Get ready for the interview. Make sure that you are ready to answer any question you will be asked. The hosts may allow you to mention your video blog during the interview.
If you are interesting and entertaining, a lot of people will want to watch your videos. Therefore, they will visit your video blog.
These are the best ways for promoting your video blogs. These strategies will not only help you generate targeted traffic to your video blog, they will also help you build trust with your blog visitors.